Privacy policy

This Privacy Policy outlines how evosportsuk.com (the "Site" or "we") handles your Personal Information when you visit or make a purchase through our Site. This policy was last updated on May 13, 2025.

COLLECTION OF PERSONAL INFORMATION

During your interaction with the Site, we collect specific information about your device, your activity on the Site, and data necessary for processing your transactions. Furthermore, we may collect additional details when you contact us for customer support. In this Privacy Policy, "Personal Information" refers to any information that can be used to uniquely identify an individual, including the categories detailed below:  

  • Device Information: This includes your web browser version, IP address, time zone settings, cookie data, the websites or products you view, search queries, and how you interact with the Site. This information is automatically collected through cookies, log files, web beacons, tags, and pixels to ensure proper Site functionality and to perform analytics for Site optimization. This data is shared with our service provider, Shopify.
  • Order Information: This encompasses your name, billing address, shipping address, payment details (such as credit card numbers, PayPal, Klarna, ApplePay), email address, and phone number. This information is collected directly from you to fulfil orders, execute our contractual obligations, process payments, arrange shipping, provide invoices and order confirmations, communicate with you, screen orders for potential risk or fraud, and, based on your communicated preferences, provide you with relevant product or service information and advertising. This data is shared with Shopify, PayPal, Klarna, and ApplePay.
  • Customer Support Information: This includes your name, billing address, shipping address, payment details, email address, and phone number, collected directly from you for the purpose of providing customer support.

Klarna Privacy Policy: To offer Klarna's payment options, we will transmit certain aspects of your personal information, such as contact and order details, to Klarna. This enables Klarna to assess your eligibility for their payment methods and to tailor these options for you. General information about Klarna can be found here: https://www.klarna.com/us/privacy/. Your personal data is processed in accordance with applicable data protection laws and Klarna's privacy policy.

SHARING OF PERSONAL INFORMATION

We share your Personal Information with service providers who assist us in delivering our services and fulfilling our contractual obligations to you, as previously described. For instance, we utilize Shopify as the platform for our online store. You can find more details about Shopify's data handling practices here: https://www.shopify.com/legal/privacy. We may also disclose your Personal Information to comply with legal obligations, respond to lawful requests for information (such as subpoenas or search warrants), or to otherwise protect our legal rights.  

BEHAVIOURAL ADVERTISING

As mentioned, we use your Personal Information to provide you with targeted advertisements and marketing communications that we believe may be of interest to you. For example:  

For a more comprehensive understanding of how targeted advertising functions, please visit the Network Advertising Initiative's educational resource: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.  

You can manage your preferences for targeted advertising through the following links:

USE OF PERSONAL INFORMATION

We utilize your Personal Information to provide our services, which includes offering products for sale, processing payments, managing order shipment and fulfilment, and keeping you informed about new products, services, and promotions.  

Lawful Basis for Processing Personal Information (EEA Residents)

If you are a resident of the European Economic Area (EEA), we process your personal information under the following legal bases as defined in the General Data Protection Regulation (GDPR):  

  • Consent: In certain instances, we may request your explicit consent to process your personal information for a specific purpose.
  • Contract Performance: We process your information to fulfil our contractual obligations to you, such as processing your order, delivering your purchase, and providing customer support.
  • Legal Compliance: We may be required to process your information to comply with applicable laws and regulations, such as tax or financial reporting requirements.
  • Vital Interests: We may use your information to protect your vital interests or the vital interests of another individual in situations where obtaining consent is not feasible.
  • Public Interest Tasks: In limited circumstances, we may process your information to perform a task carried out in the public interest, provided such processing adheres to the GDPR.
  • Legitimate Interests: We may process your information for our legitimate business interests, such as improving our Site, preventing fraud, or sending you marketing communications, provided these interests do not override your fundamental rights and freedoms.

Retention of Personal Information

When you place an order through the Site, we will retain your Personal Information for our records unless and until you request its erasure. Further details regarding your right to erasure can be found in the "Your Rights" section below.

Automatic Decision-Making (EEA Residents)

If you are an EEA resident, you possess the right to object to processing based solely on automated decision-making (including profiling) when that decision-making produces legal effects concerning you or similarly significantly affects you. We do not engage in fully automated decision-making that has a legal or otherwise significant impact on you using your customer data. Our processor, Shopify, employs limited automated decision-making for fraud prevention purposes. This limited automation does not have a legal or otherwise significant effect on you. Examples include temporary denylists for IP addresses or credit cards associated with repeated failed transactions or blacklisted IP addresses.  

Your Rights (EEA Residents)

If you are an EEA resident, you have the following rights under the GDPR:

  • Right to Access: You have the right to request access to the Personal Information we hold about you.
  • Right to Portability: You have the right to request that we transmit your Personal Information to another service provider.  
  • Right to Rectification: You have the right to request that we correct any inaccurate Personal Information we hold about you.
  • Right to Erasure: You have the right to request that we delete your Personal Information, subject to certain limitations.  
  • Right to Restrict Processing: You have the right to request that we limit the processing of your Personal Information.
  • Right to Object: You have the right to object to the processing of your Personal Information for specific purposes, including direct marketing.  

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.  

Data Transfers

Your Personal Information will initially be processed in Ireland and subsequently transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information regarding the compliance of these data transfers with the GDPR, please refer to Shopify's GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.  

Cookies and Their Use

We utilize cookies to enhance your experience on our website. Cookies are small data files stored on your computer or device when you visit a website. They remember your preferences and actions (such as login details and region) to streamline your future visits and navigation.

We employ the following categories of cookies:

  • Functional Cookies: These cookies are essential for the website's core functionality, enabling features like the shopping cart.
  • Performance Cookies: These cookies help us analyse how visitors interact with our website, allowing us to improve the overall user experience.
  • Advertising Cookies: These cookies may be used to deliver targeted advertisements based on your browsing activity.
  • Social Media or Content Cookies: These cookies enable you to share website content on social media platforms.

Do Not Track Signals

Please be aware that we do not currently alter our data collection practices in response to "Do Not Track" signals from your browser, as there is no established industry standard for handling such signals.

Updates to this Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for other legal or regulatory reasons.  

Contact Us

If you have any inquiries regarding our privacy practices or wish to lodge a complaint, please contact us via email at info@evosportsuk.com.